Dhruven Ponkiya

Dhruven Ponkiya is the Vice President of Sales & Marketing at Callyzer. He writes about real patterns he observes while working closely with telesales and call center teams, turning on-ground insights into practical strategies for better performance.

List of Author’s Articles

A team of business people working together on a computer, reviewing financial graphs and surrounded by cash.
Simple Improvement Strategies for Banking DSA Firm Owners to Boost Agent Performance & Conversions

Managing a direct selling agent team is one of the toughest jobs in banking sales. The challenge is clear. How do you know who is…

A man and woman stand by a whiteboard displaying graphs and charts, discussing call monitoring for remote sales teams.
Setting Up Seamless Call Monitoring for Remote Sales Teams with Callyzer

Last quarter, I was reviewing a remote telesales campaign for an education client. They were running solid numbers, on paper at least. But when I…

Business process diagram with a man and computer, highlighting Smarter DSA lead management strategies to boost commissions.
Smarter DSA Follow Up: Lead Management That Boosts Commissions

Every day, promising leads enter your pipeline, but many never convert. Research shows 78% of customers buy from the company that responds first, yet most follow-ups…

Image of a call center with agents assisting customers, highlighting best practices for hybrid telesales teams.
Live Call Monitoring Best Practices for Hybrid Telesales Teams

The Hybrid Visibility Dilemma Last quarter, I reviewed a hybrid telesales dashboard where everything looked perfect: average handle time under five minutes, response times steady,…

A woman seated at a desk, working on a computer with a phone beside her.
Diagnosing Remote Sales Productivity Drops in EdTech

Last month, an EdTech sales head told me something that stuck : “We haven’t changed anything. But every remote agent’s output feels slower.” The team’s…

Infographic on selecting the top SEO agency, highlighting effective lead generation methods for banking institutions.
How to Track Which Marketing Sources Drive Your Banking Leads?

Banks are spending more on marketing than ever before, running Google ads, posting on social media, partnering with aggregators, sending SMS campaigns, and relying on…

A woman in a headset analyzes data on a laptop, with a graph chart visible on the screen.
 Regional Benchmarks: How Indian WFH Telesales Teams Perform

Last month, I was reviewing call reports for a Tier-2 telesales team in Indore. They averaged 68 calls per agent per day. Their Mumbai counterparts…

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